I love the "Ninja" aspect of this technique:

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Simply brillant. Pulling out the cardboard from underneath the bed already...

realestate.com.au put technology into their business practices to create a comprehensive look at the property prospective buyers were considering. A google maps mash-up, taking advantage of the satellite component straight off as well as being able to add in preferences such as neighborhood, price, and more, they have the incentive for users to return to their site. Add to that RSS feeds based on preference, akin to Netflix's Recommendations RSS feed, and you have regular repeat visit.

When my father worked with Real Estate in New York we discussed ideas like this; the challenge is technically adding on layers of user's desired preference surrounding the property their considering. How many different categories of information make a property that much more appealing? And, then could you go a step further by providing a rating of a property's profile matched to a user's profile derived by survey with a high degree of accuracy. Could you imagine, the city's flower district being a direct hit?

People can't be bosses who don't just listen.

It came out accidentally, but I like it.

Anh and I have been plugging away at JenkyProductions for a while now. We have completed our website, got the mailing list up and running, so it is time to being announcing our presence to the world. The Daily-Tee gave us a nice write-up. Now, we have our eye trained on bigger audiences. Stay tuned for our progress.